I personally don't believe that attractiveness has anything to do with the external.

What you've got to understand about looks and attractiveness and feeling sexy is that it's completely subjective.

Attractiveness is something that nobody can define because beauty is in the eye of the beholder. A lot of the time, attractiveness has to do with energy and emotion.

I've seen this trend everywhere online at the moment about romanticizing your life and becoming the main character.

I know a lot of people have objections to this trend. I've seen a lot of people call it the new tumbler, or it creates an unrealistic standard for what life should look like.

I think it's actually a beautiful trend. I think that you becoming the main character in your life is one of the best things that you can do for yourself, as long as it is with the right intention.

One of the biggest contributing factors to self-confidence and the action that we take when we feel confident is our sense of self-esteem. The way that we view ourselves.

A lot of women specifically don't have a very good sense of self-esteem. I mean, for so long in my life, I didn't have a good sense of self-esteem. It was only through the personal development practices and the self-development practices that I have done and the mindset shifts that I have made that I've been able to build a better sense of self-esteem.

I personally believe that our lifestyle, including the things that we wear, and how we style our home, and how we take care of all of our things has such a big impact on our ability to achieve success.

I'm sure you've heard the quote “dress for success”. When you dress up, you feel better, you take more action. But it goes beyond just personal style for me and really seeps into the style of our own home.

I've done a lot of work to upgrade myself, upgrade my confidence, upgrade my life, upgrade my business. But none of this is as important as learning how to just enjoy life. I've seen so many people get absolutely everything they ever dreamed of, the body of their dreams, the business of their dreams, the relationship of their dreams, but at the end of the day, they're still unhappy. Why?

When it comes to actually figuring out what to do with your life, one of the most common things that I see is confusion.

So many people have been raised with so much influence around them, whether it be from family members or social media. And, quite often, because we're so inundated with influence, it's really hard to be able to connect inwards and figure out exactly who we are and what we truly want. This is why so many people struggle to find a business or a career that lights them up.

Let’s talk about biceps and booties.

More specifically, let’s talk about how your relationship with your body plays a role in the way you live your life.

Over the last four or five months, I have made some significant changes to my physical appearance. The way I look, what I wear, but most importantly the overall energy I’m bringing to my daily life and business.

I have really intentionally been taking action in the area of health and wellness. So, today, I want to give you some really practical mindset and physical tips that will help you on your wellness journey, as well as talk about my own journey to upgrading my own health and wellness.

I don't know if you know this or if you've heard my story but when I very first started my first business I was riddled with imposter syndrome. I didn't feel good enough to get new clients, to market myself, or to put myself out there in a real way online. I had to do a lot of work in this area to get to the point where I am today where I can launch and sell and build my business confidently without doubting myself.

Right now, in this moment, I'm going through a period of doubt in another area of my life. And so, while I still want to be totally open and honest and share with you that I don't always feel the most confident, I have been able to achieve a certain level of confidence, and resilience and ability to show up.

Just remember that no one is 100% confident all of the time. Everyone goes through periods where they're not the best versions of themselves and so if that does happen to you in your pursuit of overcoming self-doubt and becoming successful, please just know that despite what social media makes it look like it is totally, totally normal.

Let’s talk about positivity.

One of the things that I get complimented on a lot is my energy or how I'm able to stay so optimistic and positive and the reality is I'm not someone who's positive all the time, I don't think that's actually realistic. I think it's good to have highs and lows in life. However, when it comes to being productive when it comes to getting stuff done and achieving my goals, staying optimistic and positive is one of the things that allows me to move forward so well in my life.

So, I wanted to share some tips with you on how you can do just that.

Today, I’m going to walk you through my entire content creation process. From how I ideate, how I consistently come up with ideas, right through to the creation process.

One thing I do just want to mention, however, is that every single person is going to have a different style that works for them, I don't want to share this with you and you to take away the idea that this is going to be the be-all and end-all of your content creation success.

Over the last couple of months, I have really intentionally upgraded a few different areas of my life because I set myself a vision and I work towards that vision. I've had so many people compliment me on the way that my aesthetic has changed, as well as my energy and all of this was really intentional.

So I want to share with you exactly how I upgraded my life so that if you're feeling in a funk or if you're just not feeling like the best version of yourself right now, then this is going to give you that little kickstart that you need.

Today, I’m going to share with you three mindset shifts that will help you just live your best life.

Now I know a lot of people on the internet talk about “living your best life”, which in reality is a concept that is extremely, extremely subjective. Every single person's definition of success and “living a good life” will be totally different from one another. But one thing I know for sure is that for most people, what they're trying to do is chase happiness, chase satisfaction, chase comfort, chase freedom.

And so what I really wanted to do was share with you three mindset shifts that have been transcendent across all the different areas of my life. Whether I'm trying to achieve monetary success, whether it be more peace, more harmony, better relationships, these three mindset shifts really, truly do help me live the best life I can possibly live.

As you can probably tell, by the not so subtle title, what I want to do today is dive into how it is I stopped caring about what other people think. You may not know this, but I actually used to be incredibly insecure, I used to really, really worry about what others thought of me. And it used to stop me from doing a lot of the things that I wanted to do in my life. It used to stop me from really being the person that I wanted to be. But through my own personal development journey, I have come to really find some tools and some strategies that have helped me to stop caring what other people think, which has inevitably helped me achieve more of what I want in life.

I really wanted to sit down and talk to you a little bit more about self-love. Now self-love is a topic that I've been studying for a while now because I see the connection between self-love, confidence and success in life and business. And I truly do believe that if you develop a healthy sense of self-worth, self-love and self-confidence, you can do absolutely anything that your heart desires. And because we're all about success and growth and happiness here, I think this is just such an important topic for us to cover.

But here's the thing, I watch a lot of videos on self-love. And generally, they're focused on pampering or trying to make one's exterior life feel better. And what I really wanted to do today was jump into some of the mindset things that you can really focus on to induce a better sense of self-love.

I don't know if you know this or if you've heard my story but when I very first started my first business I was riddled with imposter syndrome. I didn't feel good enough to get new clients, to market myself, or to put myself out there in a real way online. I had to do a lot of work in this area to get to the point where I am today where I can launch and sell and build my business confidently without doubting myself.

Right now, in this moment, I'm going through a period of doubt in another area of my life. And so, while I still want to be totally open and honest and share with you that I don't always feel the most confident, I have been able to achieve a certain level of confidence, and resilience and ability to show up.

And this video is going to be all about how I'm going to live my best life in the new year. Basically, I wanted to film this because I have been through so many life transformations over the past couple of months. And really, I'm just at that point where I'm like, 2021 is my year. And I've really sat down and thought about strategically what is it that I can do to make this year incredible. I don't want to just say 2021 is gonna be amazing, I actually want to do stuff about it to make it the most amazing year ever. And so I thought I would share with you all of the different individual things that I'm planning to do to make this year epic.

I want to talk a little bit about routines.

Now, I know routines are a super popular topic but what I really wanted to do today is essentially just sit down and share all of the routines with you that I have set up in my own life. So that you can start using these to be more organized and more productive in the new year.

I used to massively rebel against organization, structure, and routine. I've always been someone who likes to have a lot of free time, and I've always been someone who is quite spontaneous. However, a couple of years ago, I actually worked with a life coach, and she said to me: “Erin, you actually become a lot more free the more structure and routine you set up.” I didn't believe her.

Look, I've created A LOT of content about changing your life and becoming the next level version of you, developing habits for success, and setting goals. But, the reality is, most people are still not taking action on all of the advice that is available to them in the self-development and self-improvement arena.

And, you know what? I personally don't think that self-development content is going to be the be-all and end-all of what makes an incredible life for you. However, there is no denying that it is an incredible tool.

If there are areas of your life that are unsatisfactory and unfulfilling, self-development can help you improve those areas. Changing your life can help improve the quality of your experience—making you a happier, healthier, and more successful human being.

I could not be more excited because not only are we talking about goals and changing your life (one of my absolute favourite topics), but this is actually the fifth sequential year that I have created an annual goals video.

Each year I learn new ways to set goals in my life, but, more importantly, I learn how to actually achieve them. So, today, we’re really going to break things down into two parts, how to set goals for 2021 and how to actually achieve those goals in the new year.

Today's post is for those of you who are feeling a little lost in life and don't know what to do to make their life happy and fulfilled.

It’s so easy to look at those on social media and feel overwhelmed by where to even start to create that life for yourself.

Well, today I'm going to give you a really practical strategy to help you start taking the actions to get there. In fact, I’m going to give you a really practical exercise that I actually teach in my course, clarity and community. It is going to help you figure out exactly what it is that you want to do and then learn how to actually make that happen.